Patrick van der Pijl is CEO of Business Models Inc., international keynote speaker, renowned business model strategist and bestselling author. Patrick founded Business Models Inc. (BMI), a global business design agency on strategy and innovation in 2009 with offices in the US, Europe, Australia, and Taiwan. He has a passion for strategic visioning, graphic facilitation, and storytelling. BMI was awarded several international awards like the American Design Management Institute Award and the Australian Good Design Pioneer Award. Patrick is producer of the worldwide bestseller book Business Model Generation (over 4 million copies sold!) and co-author of the books Design a Better Business and Business Model Shifts.